Lidl has been forced to recall its own brand oat milk after a campaign ran by a TikTok user who claimed it was lumpy and smelled badly. The supermarket has withdrawn the product from shelves but said a new batch will be back in stock soon.
“They’ve been doing this, well I first noticed it on the 10th of August and I’ve been drinking this milk for years, so I’ve made about seven calls up and I was promised a refund because I bought 16 cartons for each week, and then they said they’re not giving me a refund despite me providing pictures and barcode numbers.”
Lidl told the TikTok star that the product would not be recalled because it was “not a health hazard”, but in another video, Luna shared that she had taken the matter to her local environmental health department in Scotland, who agreed to investigate.
Eventually, on Monday, October 11, Luna told her followers that she had been given a recall notice by a member of staff at Lidl.
She said: “This document shows that all Lidl oat milk in the UK up to the date stated on the letter has to be recalled.
“It was confirmed not to be a health and safety risk.”
However, the own brand oat milk has now been taken off shelves.
A Lidl spokesperson said: “At Lidl, it is never our intention for a customer to be dissatisfied in any way and we work very closely with our suppliers to ensure that the products in our stores are of the highest possible quality.
“Following customer feedback we have recalled the affected batch and the product will be back in stores very soon.”